Madrid, Community of Madrid, Spain
Aleyda is an award-winning International SEO and AI Search Optimization consultant, speaker, and author with more than 18 years of experience. An experienced SEO consultant specializing in International, Ecommerce, Marketplace, and SaaS SEO, Aleyda provides personalized and strategic SEO guidance to some of the world’s best-known brands. She offers SEO consultancy, training and ongoing support through her boutique SEO consultancy, Orainti, where she works with organizations ranging from multinationals to startups in highly competitive industries and complex environments that require a deeply personalized, scalable, and in-depth approach to organic search growth. Aleyda is also an experienced speaker in English and Spanish, having presented at more than 200 events across 30+ countries, and the author of SEO: Las Claves Esenciales. She writes SEOFOMO, the most-read independent SEO newsletter in the industry, with over 40,000 subscribers, where she shares the latest SEO news weekly for free. In addition, she publishes the AImarketers.co newsletter, focused on AI in marketing, and the MarketingFOMO newsletter, covering top digital marketing news. She is the creator of LearningSEO.io, the leading free SEO learning hub, as well as LearningAIsearch.com, which provides free AI search optimization learning roadmaps. Aleyda also hosts the Crawling Mondays video and podcast series, where she shares free SEO tips. Awarded European Search Personality of the Year in 2018 and named one of the 10 Most Influential SEO Experts of 2022 by List Wire (USA Today), Aleyda is also the co-founder of Mujeres en SEO, the SEO community for women in the Spanish-speaking world.
Aleyda is the founder of Orainti, a Results-driven SEO and AI search optimization Consultancy helping to achieve clients' business goals worldwide. Orainti offers highly personalized, results-driven SEO and AI search optimization consultancy, taking into consideration the characteristics and requirements of each organization, as well as the existing competition and industry challenges, in order to offer highly actionable recommendations, validation and on-going support to achieve SEO and AI search goals, by providing: * International and Multilingual SEO and AI search optimization * Ecommerce and SaaS SEO and AI search consultancy * SEO and AI search Audits and Ongoing Processes * Enterprise and Startup SEO and AI search Strategy * In-House Team SEO and AI search optimization Training * On-demand SEO and AI Search Optimization Advice
Co-founder of Finchling — a tool that helps PR teams find story opportunities before their competitors do. Instead of keyword-based alerts, Finchling reads the news and identifies which stories are worth reacting to, why they matter, and what angles to pitch. News monitoring for clients is time-consuming and can make PRs feel like they need to be "chronically online" - Finchling is here to solve that. Finchling is about streamlining the news monitoring process, so that PRs have more time to focus on doing what they do best for brands – creative, innovative and impactful work for brands.
Founder of SEOFOMO, a leading SEO and AI search newsletter, community, and global meetup series. Through SEOFOMO, I share curated industry updates, search events, job opportunities, and free tools, along with actionable insights and original research—including industry surveys—helping 45K+ search marketers stay ahead of search and AI-driven changes. I also organize free SEOFOMO meetups worldwide across cities like Barcelona, London, NYC, Amsterdam, Melbourne, and Sydney, bringing the search community together in person to learn from trusted sources and share in a laid back environment.
I was in charge of managing multilingual SEO projects targeting to International markets, technical SEO projects and identifying new projects opportunities coming from International based companies.