São Paulo, Brazil
Ex-Creative Director/CW (for Netflix) at Boys Do Cry Ex-Creative Director/CW (for Netflix) at Suno United Creators Ex-Creative Director | Screenwriter (TV, Youtube & Social) at Programa Pânico na Band (TV Show) I’ve been working as a creative for more than 15 years, first as a copywriter then as a creative director, in Sao Paulo and New York. I have worked for big and small agencies, content publishers, TV shows, Youtube channels and also created independent projects. I’d say my work can be placed at the intersection of a few categories such as advertising, content, PR, entertainment, digital and the real world. During my career I had the chance and the luck to develop highly creative, innovative and purpose-driven communication projects that stood out in the fields of digital/social and branded/original content. As Creative Director I mentored teams as big as 10 people using my experience and passion for creativity to inspire them deliver high profile creative work in terms of concept and execution. Cannes Lions (including a Grand Prix and being part of an Agency of the Year team), SXSW Interactive Activism, Facebook Studio Awards, Amazon Studios Awards, MTV VMB are some of the festivals that recognized my work. On the other side of the table I have been a Webby Awards jury member and IADAS (International Academy of Digital Arts and Sciences) executive member for a couple of years now. I also recently became a judge for The Anthem Awards, a new benchmark for purpose & mission-driven work. On the original content side, one of my writings, a feature film screenplay, was optioned by Amazon Studios US. And the rights of a series concept I co-created and wrote was bought by Studio Canal, and recently bought from them by Amazon Studios BR being in the development phase right now (2022). If you like to know more about my work and my complete resume please check my website: kektoledo.com.