Retail Apparel and Fashion · Geneva
Form by AURA is a movement essentials brand designed for the modern studio lifestyle. We create elevated grip socks and performance apparel that blend intentional design, quiet luxury, and mindful function. Empowering every mover to feel grounded, aligned, and confidently in motion. We believe that each form has its aura, the energy you express through how you move, breathe, and show up for yourself. Our products are thoughtfully crafted for: — Pilates, yoga, lagree and barre — Studio-to-street comfort — Movement that feels both strong and soft Our Mission To bring elegance back to active essentials through pieces that support presence, enhance performance, and celebrate personal energy. Our Design Philosophy Minimal, refined, and rooted in anatomy and movement science. Where every detail has a purpose, and every collection tells a story. Form by AURA Designed for movement. Made for presence.