Chair of Sales and Marketing - University of Bamberg

We teach what we research.

Higher Education · Bavaria

About

Welcome! Dive into the world of B2B research and teaching with our focus on customer and price management, sales management and business model digitization. Here, you'll find information about our team, current research, teaching insights, and job opportunities. We look forward to engaging with students, alumni, colleagues, and all interested in Sales and Marketing!

Details

  • Website: https://www.uni-bamberg.de/en/bwl-marketing/
  • Company Size: 3 employees
  • Headquarters: Bamberg, Bavaria
  • Specialties: Business-to-Business Markets, Key Account Management, Sales- & Marketingorganization, Price Management, Digitization of Business Models, Brand Management, Corporate Social Responsibility, Marketing Ethics, Customer Management